For a presentation to YMCA youth workers in North Carolina that I’ll be giving next week:
Steps are:
- Schedule (time to do your social media work)
- Listen (to people online who influence your target audience)
- Connect (to those influencers and share their content)
- Mobilize (those influencers by subsequently asking them to share your content)
- Save the “Starter” (save you contacts so you can use them next time)